Job Description :
- Implement the marketing communication strategy of the client, and coordinate with departments across the company to ensure its effectiveness.
- Oversee account relationships and manage day-to-day operations and implementations.
- Manage a team effectively and deliver expected performance as a team.
- Be enthusiastic and responsible.
- Interface with brands and agencies.
- Create and present needs-based solutions and high-quality answers to RFPs.
- Develop and maintain project schedules, plans, and assets.
- Coordinate approval processes, both internal and external.
- Leverage technical tools and quantitative data to ensure overall campaign success, uncover problems, and measure results.
- Prepare campaign insights reports, including analysis and research leveraging performance and delivery data.
- Framing effective strategies to maximize engagement of online audiences for digital marketing campaigns.
- Developing and optimizing results driven by social media marketing strategies.
- Cultivate relationships with highly reputed web portals, bloggers & online influencers through specific PR initiatives such as blogger meets, press conferences, media round tables, etc.
- Deliver real-time content within relevant social spaces that dynamically engages the audience.
- Ensure timely delivery of the project by regular reporting structures and effective client servicing.
- Do timely performance reviews of the teams and members and ensure that the set performance standard is met.
- Support the upselling and management of clients.
Requirements & Qualifications :
- Should have a deep interest in Tamil Pop culture, films & entertainment.
- Should have experience in content strategy, campaign planning & management.
- Should have good presentation skills.
- Experience in performance ads, report generation & Analytics.
- Must know how to make case studies for future reference.
- If you have experience in B2C App marketing & relevant digital marketing certifications would be an added advantage.
- Bachelor’s degree or a related field.
- 3+ years of experience in Account Management, preferably in a digital marketing agency.
What We Offer :
- Competitive salary with performance-based incentives.
- Opportunity to work with an award-winning digital marketing agency.
- Professional development and career growth opportunities.
- A collaborative and innovative work environment.
