The candidate will help conceptualize and execute social media content and campaigns. Ongoing assignments will range from concept development (everything from taglines to campaign concepts) to the creation of long- and short- form content. You’ll work in a highly collaborative environment with respected colleagues in Art/Design, Account Management, Strategy/Planning and Media. You’ll be challenged to think conceptually and find groundbreaking solutions to create the next generation of relevant, motivating consumer engagements. You will write content for blogs, emails, websites and provide copy for offline collaterals (print ads, OOHs, etc. ) Take ownership of copy briefs and answer them to a very high standard Develop creative strategies that are forward- thinking and in- line with current media trends You will demonstrate a clear understanding of campaign objectives and devise strategies to achieve them Offer creative ideas and encourage others to share theirs Check all copy thats generated by team members and offer feedback when necessary Manage multiple projects, with the ability to switch from one to the other seamlessly Complete timesheets and reports.
Skills/ Knowledge Required: 3 years of creative copywriting experience for Senior 1year of creative copywriting experience for Junior A strong portfolio highlighting creativity, passion and ability to communicate complicated concepts in an interesting and concise manner Passion for social media, both professionally and personally Proven experience and in- depth knowledge and understanding of social media platforms (Facebook, Twitter, Instagram, blogs, etc. ) and how they can be leveraged for different scenarios and strategies Demonstrated expertise in engaging and activating community groups and writing within a specific brand personality Exceptional and flexible writing skills; you think and communicate clearly in all mediums Familiarity working with a diverse range of clients on projects Excellent time management and organizational skills Quick to apply changes Strong team collaboration skills Multi- tasker comfortable with a fast- moving environment Self Starter and independent thinker and worker Agency experience strongly preferred Ability to concept integrated 360 ideas.